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Accessibility is now a legal requirement for all national government Web sites in the U.S., Canada, Australia, and the European Union. Throughout the world, many other organizations--universities, schools, and private companies--are recognizing that accessibility is a moral and business imperative; many are adopting policies aimed at making Web resources accessible to the more than six hundred million people with disabilities worldwide. "Maximum Accessibility is a comprehensive resource for creating Web sites that comply with new U.S. accessibility standards and conform to the World Wide Web Consortium's Web Content Accessibility Guidelines 1.0. This book offers an overview of key issues, discusses the standards in depth, and presents practical design techniques, up-to-date technologies, and testing methods to implement these standards for maximum accessibility. You will learn how to: Write effective text equivalents for images and audio filesCaption soundtracks and describe the action of videos and animationSet up data and layout tables that make sense to the ear and eyeDesign Web forms that people can interact with via the keyboard and other input devicesLabel forms so that people who use talking browsers can give the right information at the right timeMake scripts accessible to people who don't use a mouseCreate simple PDF files that are accessible to people with disabilitiesUse cascading style sheets to make your thoroughly accessible pages look great Throughout the book, case studies illustrate how inadvertent accessibility barriers on major Web sites affect the ability of people with disabilities to locate information, participate in e-commerce, and explore the richness ofthe Web. These case studies demonstrate how certain design features can make access much harder, and how other features can greatly ease the use of a page or site.

The big winners in the Ebusiness arena are those who practice customer-centric design. More than simply a matter of jazzy graphics, customer-centric design is about earning the trust and loyalty of a dedicated customer base by making the quality of the user experience the centerpiece of the total online strategy. As illustrated by the examples of the many big winners covered in this book, for those who practice customer-centric design, the online user experience is a major part of a company's value. And, as shown by the experiences of the many dot-com also-rans cited, anything less than a total commitment to the user experience is, at best, an expensive, humbling exercise in futility. While there are a multitude of books on the art and science of user interface and Web site design, until now none has focused on the online user experience from the corporate strategist's and marketing manager's perspectives. The first guide to linking business strategy with the art and science of online user experience, "Built for Use offers a total approach to the planning and development of ebusiness experiences that build long-term customer loyalty and drive long-term profits. Drawing upon her experiences as a user-experience strategist for numerous Fortune 1000 firms, Karen Donoghue explores key business strategy and user-experience issues in a concise, jargon-free style for nontechnical managers. With the help of fascinating and instructive before-and-after case studies from State Street Corporation, Fidelity Investments, Trellix Corporation, and other major players in the ecommerce arena, Donoghue makes a strong business case for customer-centric design practices. She describes userexperience and design-strategy best practices for everything from putting together and managing an interdisciplinary team dedicated to delivering superior user experience to measuring the design strategy success and ensuring continued customer satisfaction.

Glenn Davis (web design) - Glenn Davis was one of the first web designers. He is most well-known for his site, Project Cool which included a daily Project Cool Sighting (formerly known as: Cool Site of the Day) which was nothing more than a single daily link showing some of the best web design of the time.

Specto design - Specto Design offers high-end los angeles web design, web site maintenance, logo design, graphic design and e-commerce solutions. Specto Design is made up of a team of expert information organizers, seriously talented developers and architects and not so serious but extremely talented designers capable of designing, deploying and managing web projects of exceptional quality at an affordable cost.

International Academy of Design and Technology - The International Academy of Design and Technology (IADT) is an accredited college with locations throughout the United States and Canada. They offer Associate's degree and Bachelor's degree courses in Merchandising, Advertising, Fashion Design, Interior Design, Information Technology, Web Design, Videogame Design, and Computer Graphics Design.

Web development - Web development is a broad term that incorporates all areas of developing a web site for the World Wide Web. This often includes graphical web design, backend programming, and web server configuration.

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